AI Insights · Timothy · July 2025
Top 5 Personal Finance Apps in South America: Q2 2025
Explore the performance of the top personal finance apps in South America during Q2 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2025, the top personal finance apps in South America showcased varied performance metrics across downloads, revenue, and active users, as reported by Sensor Tower.
Saving Money - Budget Expense by ATH Software saw its weekly downloads peak at around 54K in early June, while weekly active users climbed steadily, reaching approximately 63K by the end of the quarter.
Mobills: Budget Planner from Toro Investimentos maintained a consistent revenue stream, peaking at $28.6K in late June. Downloads fluctuated slightly, ending the quarter with around 22.5K weekly downloads, and active users remained robust, reaching over 528K.
Zenna experienced a significant surge in weekly downloads mid-April, hitting 114K, while active users peaked at about 96K during the same period.
Money Tracker-Expense & Budget by Horoscope365 displayed steady revenue, closing at approximately $1.2K weekly. Downloads remained stable, averaging around 15K towards the quarter's end, with active users consistently above 135K.
Money manager & expenses achieved a gradual increase in revenue, peaking at $1.4K in late June. The app maintained a consistent download rate of around 15.9K per week, while active users remained strong, closing the quarter with over 238K.
These insights provide a snapshot of the personal finance app landscape in South America, with more detailed analytics available through Sensor Tower.
